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BLACK FRIDAY: IS IT JUST ABOUT THE DEAL-HUNTING SHOPPERS? SPARE A THOUGHT FOR THE MERCHANTS!

Black Friday isn’t just a day for deal hunting shoppers; it’s also a critical event for merchants. While consumers flock to stores and websites in search of discounts, behind the scenes, retailers are putting months of planning and strategy into action. In this blog, we invite you to step into the shoes of the merchants, the masterminds of this shopping extravaganza.

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